I’m not a fan of SMART goals. They lack what’s necessary for a creative indie. Creative indies work towards their story through milestones. In this...
This is a special bonus episode. For the last four episodes we’ve been talking about story and motivation. Stories change, and you need to grow into...
In this week’s episode, we’ll shorten the long story from last week into two very short stories you could probably Tweet. Why two? Because they...
This week, in a bit longer episode than usual, Steve tries to explain how to write a story of your brand by writing an example one for the Slice of...
Stories motivate the creative indie to do the work and inspire others to buy it . In this episode, we break down the Donald Duck story from the last...